Gold Heinrich is a tradition-conscious jeweler that offers high-quality jewelry and watches from various renowned brands.
Together with Marketing-Brand®, a social media strategy was developed to make the diversity of the product range, the personal advice and the passion for quality more visible.
The aim was to position the brand in a modern way, build up its reach and strengthen both its online and local presence in the long term.

At the beginning of the collaboration, Gold Heinrich's social media presence was mainly geared towards existing customers in the region.
The aim: to reach new target groups via Instagram, TikTok and YouTube and make the local business more visible digitally.

A clear content roadmap has been developed to authentically showcase the latest jewelry collections, gift ideas, seasonal highlights and brand diversity.
Products were presented emotionally with regularly produced reels and short videos - always with a focus on proximity, personality and trust.

Within only 10 months achieved Gold Heinrich over 1,236,500 views and won more than 1,200 new followers - completely organic, without an advertising budget.
The content led to significantly higher brand awareness in the region and a noticeable increase in the number of visitors to the store.

Social media is not only relevant for online stores.
Local businesses can also gain new customers and significantly increase their reach with a targeted strategy and regular, high-quality content.
We show you how to make your brand visible exactly where your customers are.

What works for Gold Heinrich also works for you.
With authentic social media marketing, you can reach more people in your region, strengthen your image and bring new customers directly to your business.

➡️ Let's find out together what potential lies in your performance.